In part due to the depression snowboarding sales decreased last skiing season.
In spite of good pre season sales and brilliant skiing.
These drops in skiers follows 5 winters of development within the ski industry, and the number of snowboarders went down from 1.15 million two winters ago to less than a million last season.
Perhaps due to holiday makers giving the season a miss, while other holiday makers who’d generally take two or more snowboarding vacations, just had one.
Sales for the independent travel sector fell by 15% and some no frills airlines reducing the no. of their routes to certain cities.
Moreover tour operators also saw their numbers decreasing by 15%.
Even so, the top six operators market share continued at a healthy 73% and the French Alps continued to remain the most visited ski destination with about 37% of the skiing market.
Because of this several large tour operators cut the total number of catered chalets they run this year.
The luxury ski holiday market will surely witness a drop in vacationers because a catered chalet incurs more costs in terms of chefs and lease if it is unsold.
It is unlikely therefore we shall benefit from the last minute deals that were around last winter.
Although costs are likely to rise, they probably won’t increase substantially.